Leading quartz manufacturer Caesarstone announced its collaboration with world renowned Spanish designer Jaime Hayon for their 2017 Designer Program, which, since 2013, has pushed the boundaries of experiential design. The first instalment of this year-long collaboration will be unveiled in January at the Interior Design Show, Toronto, followed by a major event during Milan Design Week in April.
Titled “Stone Age Folk,” Hayon will use Caesarstone as the essential component of his whimsical universe inspired by fauna (the natural world) and folklore (the mythical world). Blending fantasy with functionality, playfulness with craft, and interactivity with cultural references, Hayon will create a kaleidoscopic and harmonic installation. Visitors will recognize his signature smiling characters popping up throughout the space, alongside joyful carousels, wall panels, lights and tables.
The installation uses over 48 different Caesarstone colours combined with metal and glass, employing traditional techniques of stone marquetry and metal crafting, showcasing Caesarstone as a precious stone.
“I wanted to go beyond the expected, from my viewpoint as an artist and designer. With this in mind, I created my own imaginative cosmos, using Caesarstone’s quartz alongside other noble materials such as glass and metal,” said Haydon.
“Entranced by Hayon’s fantastical world and ability to combine different elements and Caesarstone colours in such a unique, effortless and elegant way, we were inspired to work with him on this collaboration that further demonstrates the beauty and strength of Caesarstone, while presenting Jaime’s visionary interpretation,” said Elizabeth Margles, VP of marketing at Caesarstone.
Spanish artist-designer Hayon was born in Madrid in 1974. His artistic vision was first fully exposed in the “Mediterranean Digital Baroque” and “Mon Cirque” installations. These collections put Hayon at the forefront a new wave that blurred the lines between art, decoration and design and a renaissance in finely-crafted, intricate objects within the context of contemporary design culture. Hayon further defined his vision in subsequent solo exhibitions and shows at major galleries and design and art fairs all over the globe. Hayon currently resides in Valencia, with offices in Barcelona and Treviso (Italy). His work has appeared in the most prestigious art and design publications worldwide. He has won numerous awards, including multiple Elle Decoration International Design Awards, included by Wallpaper magazine in its Top 100 list and recognized by the magazine as one of the most influential creators of the last decade.
Caesarstone manufactures high quality engineered quartz surfaces, which are used in both residential and commercial buildings as countertops, vanities, wall cladding, floors and other interior surfaces. The wide variety of colors, styles, designs and textures of Caesarstone products, along with Caesarstone’s inherent characteristics such as hardness, non-porous, scratch and stain resistance and durability, provide consumers with excellent surfaces for their internal spaces which are highly competitive to granite, manufactured solid surfaces and laminate, as well as to other engineered quartz surfaces.